Google is committed to providing policies that benefit our users, merchants, and Google. To achieve this goal, we maintain high standards for items accepted into the Google Base program. The policies listed below complement our Terms of Service and describe Google's posting policies. Application of our policies will always involve an element of discretion and we reserve the right to reject or approve any item or account at any time. All Google Base users must abide by these policies. Sellers who accept Google Checkout must also abide by the Google Checkout policies.
Link and item availability
All items must be in one of our supported languages. Please see our list of currently supported languages for more details.
Duplicate and borrowed content
We do not permit duplicate content in the same account or between multiple accounts. If content is available on multiple sites under the same ownership, one site must be chosen to exclusively submit that content. For example, if you own two websites that sell the same item, you may not submit that item for both sites, regardless of pricing or promotional differences.
Posting is not permitted for content borrowed from other websites. You must own the content you submit, or you exclusively must be submitting on behalf of the content owner.
Item types and category-specific policies
All items should be submitted under their appropriate item type.
Events and activities: All event listings and event tickets should be posted under the "events and activities" item type.
Vehicles: All vehicles should be posted under the "vehicles" item type.
Products: Items submitted for listing in Google Product Search must adhere to all general policies in addition to the following policies:
In addition to any category-specific policies, all Google Base items must abide by the following policies:
Adult goods and services: All adult items must be marked as unsuitable for minors. Posting is not permitted for the promotion of prostitution or non-consensual adult material. Learn more about the adult setting in your Google Base account.
Affiliates, cataloged drop-shipping programs, and multi-level marketing: Posting is not permitted for the promotion of affiliate or pay-per-click links, products sold through a commission-based relationship, or sites that sell through cataloged third-party drop-shipping programs. This includes item pages that are made up almost entirely of advertisements, or pages where advertisements obstruct the view of the item. Posting is not permitted for the promotion of multi-level marketing (MLM) business products or for other businesses that recruit members and offer them rewards for recruiting others and/or selling services.
Anti and Violence: Items and associated websites may not promote violence or advocate against a protected group. This standard applies to everyone who wants to post on Google, whether we agree with their viewpoint or not. A protected group is distinguished by their race or ethnic origin, color, national origin, religion, disability, sex, age, veteran status, or sexual orientation/gender identity.
Body parts: Posting is not permitted for the promotion of body parts or human remains.
Bulk marketing tools: The promotion of the following bulk marketing products is not permitted if the stated or implied use of these products is unsolicited spam:
All your item submissions should follow three principles:
